Catalogues & more
Nova Pharmacy was established in 2005 by a pharmacist with over 30 years’ experience who wanted to create a pharmacy group that was truly customer focused. The Nova Pharmacy group now consists of 8 pharmacies across Victoria and Queensland.
As part of an agency hired by Nova Pharmacy, I was able to conceptualize and construct their regular catalogues as well as create online banners and POS materials for them.
While working to stringent brand guidelines, I ensured that each catalogue was perfect to the millimetre while effectively communicating key messages with a fun theme around upcoming holidays.
Additionally, I contributed to the creation of Nova Pharmacy’s annual calendar, assisting with design elements, research and copywriting within the theme of “Helping You in 2020”, including tips for how to live more sustainably.
Every month I would also whip up some digital banners for the Nova Pharmacy website. Some of these were templated, like their Fragrance of the Month which had matching POS material, while others were created from scratch.
MAHALIA RANDALL-DEMLLO 